Diving into our cellar
Business Traveller UK|March 2025
As we recover from one too many glasses of wine at this year's Cellars in the Sky awards, Hannah Brandler looks back at where it all began – in 1985
Diving into our cellar

THE ILLUSTRIOUS Cellars in the Sky awards were initially known as the less catchy 'Business Class Wine Survey'. There was no mention of first class, and categories were limited to white and red wines. Today the gamut extends to rosé, sparkling, fortified and dessert wines – plus we acknowledge the best overall cellar, and the alliance whose member carriers scored best. (Turn to page 52 for the full results.)

Former editor Graham Boynton first launched the survey "in answer to complaints from numerous travellers about the quality of the wine they were being served when travelling in business class".

The initial event didn’t get off to the merriest of starts, with one judge going so far as descri# the 1985 tasting as a "depressing event". The follow-up report was even more scathing, claiming: "Half of the airlines we investigated are serving wines that our panellists would choose never to drink, let alone pay for the privilege of doing so."

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