This Fencing Franchise Is Ready for Growth
Entrepreneur US|Startups - Fall/Winter 2024
Superior Fence & Rail nearly doubled its sales in one year. How? By stepping back and focusing on fundamentals.
CLINT CARTER
This Fencing Franchise Is Ready for Growth

Early in the pandemic, Zach Peyton, president of Superior Fence & Rail, met with Franchise FastLane, a firm that helps increase franchise sales.

Peyton wanted to recruit new franchisees, but Franchise FastLane posed a roadblock by asking: Could Superior Fence & Rail handle the growth?

Peyton wanted to say yes, but he couldn't. Pandemic-related supply-chain disruptions all but guaranteed any new franchisees he signed would end up sitting in an empty warehouse that should be full of fencing.

Dit verhaal komt uit de Startups - Fall/Winter 2024 editie van Entrepreneur US.

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