
Historically speaking, trunk shows have always been moments to introduce luxury treasures to fresh eyes, as traveling designers took their wares on the road. Today, Louis Vuitton has put its own ambitious spin on that tradition in midtown Manhattan, wrapping its Fifth Avenue flagship (now under renovation) in a temporary façade that mimics a stack of its iconic monogrammed luggage. But at the brandâs newest Manhattan location, just east on 57th Street, there are more feats to behold.
Designed by Shohei Shigematsu of OMA, four towers of iconic Courrier Lozine trunks rise to over 52 feet, each totem bearing a different pattern and structural configuration. One twists, another zigzags. The remaining rotate and stagger. âAre they hanging? Are they balanced?â muses Shigematsu, a regular collaborator of the brand. âWe wanted to communicate its lightness and strength in an instant.â
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